Collingwood football head coach Craig McRae has been named Australian Football League (AFL) coach of the year for his…
Collingwood head coach Craig McRae has officially been named the Australian Football League (AFL) Coach of the Year, a recognition that celebrates not only his tactical brilliance but also the culture and spirit he has instilled within the Magpies. The announcement has been met with widespread applause across the AFL community, with many hailing McRae as the driving force behind Collingwood’s resurgence.
Since stepping into the role in 2021, McRae has transformed Collingwood from a struggling outfit into a powerhouse, known for thrilling finishes, fearless football, and an unwavering belief in each other. His ability to rebuild confidence, nurture young talent, and keep seasoned veterans playing at their peak has been central to the club’s rise back to prominence.
The Coach of the Year award reflects not only results on the field but also leadership off it. McRae has won praise for his calm demeanor, his humility, and his people-first approach. “Craig has redefined what it means to lead in this league,” said one AFL commentator. “It’s not just about game plans or structures—it’s about trust, relationships, and inspiring belief. That’s what makes him special.”
Under McRae, Collingwood has become one of the most exciting teams to watch, often producing heart-stopping victories in tight contests. Their come-from-behind wins and ability to stay composed under pressure have become a trademark, with fans affectionately dubbing them the “Cardiac Magpies.” Behind the scenes, McRae’s steady hand has been the guiding influence.
In his acceptance speech, McRae remained characteristically modest. “This is not about me—it’s about us,” he said. “Coaching is a team effort. From my assistants and the staff to the players who give everything every week, and of course the fans who stick with us through thick and thin—this belongs to all of Collingwood.”
Players, too, have been quick to credit McRae for fostering a culture that feels more like family than workplace. Senior stars have spoken about the freedom and trust he gives them, while younger players describe him as a mentor who believes in their potential even before they fully believe in themselves. This balance of accountability and compassion has made Collingwood a destination club once again.
The award also recognizes McRae’s resilience. He took the reins of the Magpies at a turbulent time, with off-field distractions and a roster in transition. Rather than dwell on challenges, McRae reframed them as opportunities. His mantra of positivity and growth quickly seeped through the club, changing the narrative around Collingwood’s future.
For the fans, McRae’s recognition as AFL Coach of the Year is more than an individual accolade—it’s validation of a new era. The Magpie Army, one of the most passionate supporter bases in the league, has rallied behind his leadership, seeing in him the qualities that embody the black and white: toughness, resilience, and belief.
As Collingwood looks ahead to sustaining their success, one thing is clear—Craig McRae has not only restored pride in the jumper but also set a new standard for leadership in the AFL. And now, with the title of Coach of the Year, his impact is officially etched into the story of the game.
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