In a surprising and decisive move, the Collingwood Football Club has announced that it will be removing all inactive members from its official fan and community group. The announcement, which spread rapidly through social media and fan circles, has sent shockwaves across the Magpie community. The message was clear and simple: Only state your state to keep yourself active.
The club’s management explained that this new action is not about exclusion but about building a stronger, more engaged community of loyal supporters. According to a brief statement released online, the initiative aims to maintain the integrity and energy of the group by ensuring that only committed and active members remain part of it. With thousands of fans joining over the past few years, many have gone silent, rarely participating in discussions, events, or updates leading to a decline in meaningful interaction.
Fans were immediately urged to comment their state of residence as a confirmation of their continued engagement. Whether you’re from Victoria, New South Wales, Western Australia, Queensland, or beyond, the club emphasized that this step is vital to help streamline communication and ensure that upcoming regional events and announcements reach the right audiences.
“This is not a punishment,” a Collingwood representative stated. “We value every supporter, but we want to ensure that our platforms reflect genuine activity and passion. By identifying where our active fans are located, we can plan better outreach, fan meet-ups, and exclusive regional content.”
Within hours of the announcement, online activity surged. Fans flooded the comment sections with posts like “Victoria – Go Pies!” and “Queensland Magpie forever!” The response showcased just how deeply Collingwood’s following runs across the nation. Some long-time members even praised the decision, saying it would “filter out the noise” and bring true supporters together once more.
Others, however, expressed mild frustration, worrying that some genuine members might be accidentally removed if they miss the notice. Club moderators have reassured supporters that reminders will be sent out over the coming days before any removal process begins. “We want everyone who truly loves this club to stay connected,” they added.
Behind the scenes, the initiative also hints at Collingwood’s broader digital strategy improving engagement, fostering regional identity, and strengthening its online community presence. With social media being such a critical platform for fan engagement today, maintaining active and relevant member lists ensures smoother communication for future campaigns, merchandise releases, and live event promotions.
As one supporter commented, “This isn’t just about staying in a group it’s about showing pride, loyalty, and passion for Collingwood.” Indeed, that seems to be the underlying message behind this bold move: active participation is what keeps the black-and-white family strong.
So, if you’re part of the Collingwood community and wish to remain connected, the club’s instructions are clear state your state, stay active, and stand proud for the Magpies
The clean-up begins soon, and one thing is certain: Collingwood is serious about keeping its fan base united, authentic, and passionately alive.
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